The blogosphere is screaming with news of the launch of Google Finance. This may be a bit of a rhetorical question but why is it that everything Google unveils is treated like they've invented the lightbulb? I mean, there have been finance sites - and really good ones such as Motley Fool and Yahoo Finance - around for years. But when Google moves into a market, it's like we all have to race over and fawn over their new baby. Aside from Google Earth, can anyone show me a new mind-blowing service from Google? Out of the gate, Google Finance is, well, okay. It looks like Google News with a stock chart sitting at the top. Om Malik shares this sentiment, describing Google Finance as "simply disappointing", while Mr. Wave Theory suggests Google's service launches have failed because they do not create value for itself or investors. John Battelle suggests this is the first time Google has moved into publishing because it's hiring paid moderators. I think that's a stretch. To me, Google Finance is just a natural off-shoot of Google News with perhaps a few bells and whistles. But as long as everyone remains obsessed with everything Google, I guess we'll have to live with the misplaced hype about anything new.Update: A couple other things I wanted to mention: one, I should concede the service provides some pretty good information once you do a search on a particular company. For one, I like the fact it provides blog posts. That said, suggestions Google Finance puts Google into the content/portal game really don't hold water given users are pushed off to rivals such as Yahoo Finance, MSN Money and AOL Finance to get more information.
The last time